If one thing rings true, I always have a book to read. Most of the time, it’s right before bed to unwind for the day. It’s definitely a tactile euphoria for me and where I absorb most of my inspiration—whether its design, creative, or motivation.
Here are some books that are on my nightstand this month. I’ve included links to purchase them in case you feel like getting your hands on them, which, of course, I recommend!
Keith Granet
Covering all aspects of running a creative business, this book touches on the different roles an individual must understand in order to build the right team for their business.
Granet explains why finances matter, how to negotiate and communicate value, how to market your business successfully, hiring for your team, picking clientele, and how to grow.
This book is a must have if you’re wanting to learn more about what it takes to run a creative business.
Paul Woods
A satirical read to say the least but full of information on how to approach your work, your business culture, clients, etc. This is easily and quickly becoming one of my favorites!
Woods discusses that “being nice is good business” and how egomaniacs are catastrophic to the work culture. No one likes to work for an a*shole, and Woods covers how to approach situations in a healthy, progressive way.
This book makes for a very entertaining read and speaks the truth about some of the stigmas the creative industry has and ways to not fall victim. A must have on your shelf!
As we celebrate Black History Month this February, we wanted to feature some of the most influential black designers that have shaped and molded the design industry as we know it today.
In fact, some ancient cultures even used chromotherapy – the use of colors to heal.1 Color researchers today are skeptical of any “curing” powers in color, but most tend to agree that color can have a marked effect on emotion and mood.
With all the longevity, training, and experience of the ad/design industry, companies are still questioning whether or not they “need” a design agency. Here are our thoughts on the subject.
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